Little Summer-global Brand Design Institute

This topic on the standardization of the present situation of the industrial products can't meet the per-sonalized demand,focus on personal custom original pure manual the shaping of the brand.Combined with the traditional manual techniques and modern fashion elements,design a kind of new technique of making handmade products.Founder is a love manual of girl,she with "small geng hand workshop" for the subject carried out a se-ries of brand promotion design.Topic through creative product design,shop late visual recognition system design and promotion,three aspects to carry on the design research and jointly build a small workshop geng hand ideas and goals,the response trend of The Times,"Internet +" will "O2O" concept is incorpo-rated in the promotion of the brand.Purpose is to make people in the busy,let the mood to slow down,to experience life in the delicate feelings.This article through to the visual communication design and handmade portfolio analysis under the slow life concept,guiding people to experience the life slowly,out of the negative effects of fast rhythm of life,return to ease the good life,add life interest,the pure manual way to reinvent themselves life state,improve the quality of life.Pure manual custom has certain guiding significance to the development of brand,private custom original manual product design also hope to bring some fresh blood for design,and let more people feel brought by its unique charm.