Roaming Around TongGuan-Research And Practice On Mordern Ceramics Based On Changsha Kiln

Changsha Kiln, also known Tongguanyao, with distinct regional characteristics and cultural heritage, has a very significant impact on the history of ceramics in China, which is the first use of the word art decoration in China, the first faience kiln originating high-temperature copper red glaze. And more importantly, it is also the innovation kiln with the first combination of Chinese and foreign culture and has a pivotal position in the history of Chinese porcelain. In 2011, the pottery firing techniques of Changsha Tongguan Kiln was included in the protection list of national intangible cultural heritage. Changsha Kiln culture undoubtedly has a rich research value.How to effectively preserve and develop local culture of Changsha Kiln, is a very meaningful and challenging research topic. Currently the ways of preservation and development of local cultural are following:a huge government funds to build the Changsha Kiln relics park at ancient sites; the display of the ancient Changsha Kiln products in the exhibition hall; local craftsmen imitation of traditional Changsha Kiln products and these imitations mainly serve as gifts and souvenirs; many researchers, to some extents, play positive role in propagation and research of Changsha kiln culture, but these just focus on artistic value, historical, cultural and craftsmanship features and so on. However, these studies did not resolve how to make innovations and development of Changsha Kiln in the modern scenarios.In this paper, we conduct mining and reorganizations of the local culture connotation by the methods of field research and reading literature. Subsequently, applying cultural ecology theory, we systematically consider Changsha Kiln Regional Cultural from relations among nature, human and society. And taking into considerations the construction of digital platform of regional culture and brand communication, we discuss about issues of regional culture conservation and dissemination under the circumstances of Internet and new media technologies.The vation of this article isfrom the perspective of design studies, that the author carries detailed analysis on the morphology, color, pattern, qualities and other charac teristics of Changsha kiln product; meanwhile the author summarizes the current situ ation of Changsha Kiln culture from the cultural ecology and rethink Changsha kiln R egional culture. And from the two aspects of digitized geographical and cultural platf orm and brand communication, the author makes discussions about both geographical and cultural conservation and communication which base on the Internet and new me dia technologies. The author proposes design patterns of ceramic product based on N orman triangular design guidance. From the design methods of reflection to instinct-d riven, the author contemplate the relationship between the modern lifestyle and desig n. In order to allow Changsha kiln into the modern life, from our Consideration, the a uthor designs a set of modern ceramic products and brands design driven from usage scenarios demand. Simultaneously, the author also makes a preliminary exploration o f the modern product design based on regional culture of Changsha Kiln.