Study On The Evaluation Of Jingdezhen Ceramic Art Market Financial Development And Strategy

Along with the increase of the national income level and the change of consumption structure,the trend of the art market investment and its financialization has strengthened continuously.Although it started lately and the development of the history is short,China's modern art investment market has shown the blowout type development and once become the world's second largest art market after the United States.At the same time,the art market financialization practice is in full swingin recent years,with financialization products and services constantly emerging such as art funds and bank financial products and art pledge financing,.making the art market with the stock market and real estate market become the three major investment fields in China.As the China's Millennium porcelain,Jingdezhen ceramic art has a long history and culture.In ancient times,ceramic art was mainly as the exclusive product of the upper class society of the royal aristocracy and its industry scale was small.In contemporary society,as the ceramic art demand and investment scale of the public whose income level gradually increases expands day by day,so the industry of Jingdezhen ceramic art ushered in the new opportunity.Under the influence of these factors including the current domestic art market financialization trend and internal investment driven,Jingdezhen also begins the process of financialization.To this end,it is necessary to study the development of jingdezhen ceramic art market financialization in order to understand the status of its development and to find the existing problems.First of all,the article will summarize the research of he art market financialization at home and abroad and elaborate the overview and theoretical basis related to the financialization of the art market.Secondly,the article will introduces the development status of the domestic financial market and the Jingdezhen art ceramic art market financialization and analyze the advantages and disadvantages of jingdezhen ceramic art market financialization.Finally,the article will construct the comprehensive evaluation system about the development level of jingdezhen ceramic art market financialization,cope with the level of development of jingdezhen ceramic art market financialization with empirical analysis and comprehensive evaluation by using AHP and fuzzy evaluation method and then put forward Suggestions to promote the development of jingdezhen ceramic art market financialization hoping to provide a reference for jingdezhen ceramic art market financialization road to explore with draw lessons from.