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Theory Of Decorative Language Forms In Poster Design

Posted on:2017-01-09Degree:MasterType:Thesis
Country:ChinaCandidate:Y LiuFull Text:PDF
GTID:2335330512469334Subject:Art
Abstract/Summary:PDF Full Text Request
We can trace the history of the art of modern poster, poster art major is affected by the decorative arts of the 20th century the dominant, learned a German youth style, Vienna secession, symbolism and Japanese yamato-e, etc have the characteristics of the style of the decoration style of the characteristics of the genre, and form their own unique style of decoration. Such as 3 d image can be converted to 2 d image; Exaggerated the modelling of extracting image processing, or reduced to a minimalist geometry; By using the basic principle of color composition, conscious of color processing. The height of the poster design pay attention to the expression of ideas, graphics, color harmony, decorative, and pay attention to the subject matter of humor and irony, forming a unique decorative language system, thus make the poster design has formed a unique aesthetic value, decorative and modernity.As early as the poster in the second half of the 19th century, known as the media of information and ideas, stand out in the numerous advertising media, advertising with its unique visual language to enrich the modern design history of design type. Poster design art forms originated in painting, the designer mix various art forms, painting, photography, etc. The technique of expression, make the poster design formed a diversified design style. After the poster design as the main form of design, poster design has many excellent designers and painters of the blitz.Posters produced by the huge impact, caused the attention of the public and warm response, and become the main medium of mass communication, and with its vigorous development trend has entered an unprecedented boom.
Keywords/Search Tags:decorative language, Poster design, form
PDF Full Text Request
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