Rearch Of Legal Regulation Of False Internet Advertising

In 1994 Chinese opened the Internet era and 1997 Chinese produced the first Internet advertising,then Internet advertising economic in China developed rapidly,false internet advertising also had a huge impact on the existing system of advertising management.At present,because of the lack of specific Internet advertising legislation,the existing "advertisement law" has obstacles on new forms of false internet advertisement which emerged in an endless stream,we have no specific advertising supervision and management organizations,our specialized supervision system is messy.Resulting in the number of false internet advertising is high,the market competition order and even bargain order are severely damaged,false internet advertising which related to a large number of consumers has harm to society seriously,and the "criminal law" provisions of the crime of false advertising itself also has some defects,so we have no enough strength to deal with false advertising especially about false internet advertising,the laws can not protect the healthy development of the advertising industry.This paper discusses the status quo of false internet advertising,then proposed to create Internet Advertising Law as a special law of Advertising Law according to its own characteristics different from traditional advertising.The paper also puts forward my own views on how to improve the regulation of criminal law about the crime of false advertising.In this paper,the author focuses on the Internet false advertising,it includes the following several parts:The first part is the current situation of false Internet advertising.It focuses on the concept of false internet advertising,the introduction of its characteristics and types.The second part analyzes the current situation and shortcomings of the legal regulation of false internet advertising.Study on the status of legislation from different legislative levels of legal effect.The third part introduces the relevant legislation of false internet advertising.Mainly introduces Japan and Germany from the continental legal system and United States and the United Kingdom from Europe and American legal system.The fourth part discusses the necessity of criminal regulation of false internet advertising.First of all,the harmfulness of false internet advertising;secondly,introduces the existing defects of false advertising administrative punishment,finally discusses the principle of modesty of the criminal law to prove the necessity of criminal regulation on false internet advertising.The fifth part focuses on the improvement of the crime of false advertising in the current criminal law.Giving the proposals about the scope of the subject,the object of the crime,the supplement of the objective components of the crime,the contents of the statutory sentence.