| In recent years,the overall improvement of China's comprehensive national strength set off a hot wave of sports events,and in the event of publicity,promotion and reporting process,the mass media has always played an important and indispensable role.Under the theme of sustainable development,the collaborative and sustainable development of sports event and mass media has become the main theme,so it is necessary to study the collaborative development mechanism of them.Using the method of literature review,expert interview,logic analysis,system analysis and nonlinear analysis,the dynamic mechanism of the coordinated development of sports event and mass media has been constructed based on the synergetics theory.The build process includes the following:First,the theoretical analysis of their coordinated development mechanism.Through to system definition,system characteristic,they concluded that sports events-the mass media system is a complex giant system contains many subsystems,their integrity,diversity system in addition to the basic characteristics;Based on the characteristics of complex system could be divided into the system level and macro level,it is concluded that the development of the system is to realize the transition from low to high level.Found through the analysis of synergy evolution process between them,to promote the transition of power from the system of different levels of cooperation and competition between,they lead to system presents the evolution of a spiral type,and guide the direction of the evolution of the whole system is order parameter-"common interest".Second,the coordinated development mechanism of sports events-the mass media system on the basis of theoretical study,obtain the power cycle mechanism of the system diagram,and based on this gives a by the environmental control mechanism,coordination mechanism and sequence parameter uses the mechanism of system practice running mechanism of synergy development mode. |
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