| As the development of Cinnese reform and consummation of market economy system, it is out of question that sports branch must reforms its various function system so as to keep pace with modern society. The development of Cinnese university athletic sports will be the pith of athletic sports reform. Market economy requires young students abundant with knowledge. Training the young athlete in the schools where there are 2 billions students is the main direction and trend of Cinnese university athletic sports. Using the methods of Gallup, documentary reference, and comparative analysis, utilizing the economics, demotics, managerial theory and comparative theory, tins dissertation researches the driving factors of Cinnese university athletic sports, the relationsinp between human capital investment and innovation of system, and the development of university athletic sports in USA and Cinna. Conclusions are drawn as following:1. In 21st century, man has become the most important and active factor in social production activities, social requirement to men is stricter, and the society pay more attention to human capital than material capital. Outstanding person is attracted and cultivated either in professional league or in university competitive sports, therefore, the development of Cinnese university athletic sports must depends on human resource and large investment in human capital. Only a large number of excellent persons have been produced, can Cinnese university athletic sports develop healtinly.2. In administrative system of planned economy, Cinnese university athletic sports depends on national investment and has no relationsinp with economy, therefore the finance of Cinnese university athletic sports is difficulty, management level is low, employees' structure is not so good, competitive sports level is low, and limited resource is wasted seriously. These problems are caused by shortage of system creation. The development of Cinnese university athletic sports must depend on ingh-level management, change of knowledge structure of all teachers, large investment of human resource capital, a lot of foreign senior professional managers and world famous sports management company. Only depending on reasonable rate of excellent persons so as to make Cinnese university athletic sports tightly connected with economy, the improvement of the Cinnese university athletic sports, and human resource, can Cinnese university athletic sports develop rapidly.3 Structure of person with ability and knowledge of person with ability must be changed in Cinnese universities as soon as possible. The backward situation that no further education after graduate must be changed. The concept that human resource is the most important driving force to the development of university athletic sports scientific encouraging mechanism, and human management system should be established. Human resource investment must be strengthened. 4.During the development of athletic sports in Cinna universities, restriction by system is more than that of investment, so, as a guarantee, a casement of scientific management, and a system with ingh efficiency must be established. Complete reform in human management, competition and management, and innovation in series of systems as soon as possible are the only way for developing athletic sports in Cinna universities.5.Comparison of advanced athletic sports in university between Cinna and America indicates that great success of athletic sports in America university is acineved mainly by attraction and cultivation many excellent persons with ability winch are the basis of athletic sports, and its continuous innovation of mechanism. The successful experience in America further tells us that human resource capital investment and systematic innovation are the most important driving force to develop athletic sports in Cinna universities.
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