The Research Of Promotion Of Undergraduates' Political Literacy In The Context Of New Media

With the rapid development of Internet and digital communication technology,the new media in the information society has become the most important information release and access platform which has immeasurable impact on society and individuals.With Both positive and negative effects,new media have been unknowingly profoundly affects modern people's work and life.Contemporary undergraduate is generation grew up with the information society,as the contact and the most widely use of new media group.With the good political literacy,learn to distinguish information and participate in use of new media,they may don't get lost in the flow of huge amounts of information,strong political and cultural confidence and the skill to use of new media and to adapt to the society,and become a highly political accomplishment of qualified socialist builders.Based on the research topic of political literacy promotion of undergraduates in the context of new media,I want to help undergraduates view the new media rationally in the age in which new medias' role growing and all kinds of information spread constantly.And I want to guide them raise politicalawareness,enhance political cognition,firm political stance,political beliefs and political attitude,raise political consciousness and political judgment,and effectively resist the influence of adverse media information.And I want to help them raise media ethics,legal awareness and social responsibility.This article is divided into five chapters.The first chapter is introduction,in which I introduced the background,purpose and significance of the topic'selection,summarized correlated studies both at home and abroad according to the collected data and expound the research ideas and research methods of the paper.The second chapter is an overview for new media and undergraduates' political literacy.In this chapter I introduced the new media and connotation,performance,the importance and cultivating mode of undergraduates' political literacy.The third chapter is the current situation of political literacy of undergraduates in the context of new media.In this chapter I summarize the current situation of political literacy of undergraduates in the context of new media by collecting data and literature.The current situation includes two aspects:good and insufficient performance.The fourth chapter is the cause for insufficient performance the current situation of political literacy of undergraduates in the context of new media.The fifth chapter is the countermeasures to how to promote political literacy of undergraduates in the context of new media.This chapter also include four aspects:society,schools,individuals and the media.Through the above content research and discuss,I hope under the jointefforts of society,the media,schools and individuals,the political literacy of undergraduates in the context of new media may promote effectively.With good media literacy,undergraduates can achieve comprehensive development,realize self value better,serve the society and make contributions to the society.