Research On The Promotion Of Discourse Power Of College Ideological And Political Education From The Perspective Of Converged Media

Strengthening the ideological construction in colleges and universities is a strategic project,a solid project and a soul project in ideological work.Ideological and political education in colleges and universities shoulder the important mission of ideological construction in colleges and universities,and the promotion of their right to speak is directly related to the rise and fall of the socialist cause in China and its success or failure.With the advantages of traditional media and emerging media mutual integration and coordinated development,the huge wave of media integration swept through.While bringing new discourse content,discourse mode,discourse space and discourse resources to ideological and political education in colleges and universities,melt media will inevitably cause some difficulties to the promotion of the discourse right of ideological and political education in colleges and universities.This paper discusses from four parts: the first part,mainly summarizes the research background,purpose and significance of this paper,through combing the relevant literature,grasp the research trends,clarify the research ideas,methods,research difficulties and possible innovation points.The second part analyzes the connotation,characteristics and research value of the discourse right of ideological and political education in colleges and universities from the perspective of media.In the third part,this paper combs the predicament and reasons of the promotion of the discourse right of ideological and political education in colleges and universities from the perspective of multi-dimensional and multi-perspective.The fourth part is an important chapter of this paper,which mainly studies the strategy of promoting the discourse right of ideological and political education in colleges and universities under the background of media integration.From these four parts,in order to provide some reference for the theoretical research and concrete practice of the promotion of the right to speak in ideological and political education in colleges and universities.