| Information visualizat ion technology is a kind of important research methods and means in the field of scientometrics and literature metrology in recent years.Use the basic theory such as citation analysis,content analysis,mapping analys is,with the help of computer software tools to process a large number of non-quantitative informat ion.Create scientif ic knowledge mapping can visually show the core framework,development history,the frontier dynamic and overall knowledge architecture of the discipline.Therefore,in order to fully understand the academic evolution trend and development regular ity of the mass sports management in China,change the mainly tradit ional way of qualitat ive research on the mass sports management mode in the past,this paper takes the Chinese social science citation index(CSSCI)database for the data source,take the relevant literature data about mass sports management research during the period of 1998-2015 as the main research object,using the research methods of scientif ic metrology and knowledge map technology,and with the help of Citespace software to quantify the statistics.Analysis the research status in the field of mass sports management clearly and intuit ively from the literature quantity,published journals distribution,organization distribut ion,author and cooperation degree analys is and funding situation,respectively.Emphasis on some representative core literature and take full-text intensive reading,critical analysis and summary on them,and system analysis the evolut ion of the mass sports management research in China in recent years.Combines visual knowledge map and content analysis method,focus on the basic knowledge of the mass sports management research in our country,analysis the research topics which based on the co-occurrence of subject headings and keywords thoroughly,explore the evolut ion characteristics and law of frontier hot spots,excavate the potential knowledge within the map contains,reveal the hot frontier and the law of development of the mass sports management in China,and predict the trend of the development of mass sports management research in China.And then put forward the corresponding suggestions and countermeasures.Whether to enrich and develop the innovative practice of the mass sports management science in China,or for our government and relevant functional departments to grasp the forefront trends and develop a suitable system of public sports policies,etc.,under the new situation,have the important reference significance.The study found that: the number of published papers on the study of the mass sports management in China may showed steady rise trend in the future;Sports core journals have a stronger preference in the mass sports management related research,and they are the main carrier of the mass sports management research in China;The main research power in the mass sports management research in China is professional sports colleges and universit ies,normal universities,comprehensive colleges and sports departments of universities etc.,but did not form large-scale cooperation team,mainly with independent authors,cooperation between teachers and students,colleagues cooperation study;The proportion of funded papers are less,and they are mainly funded by the state-level projects.The provincial scient ific research fund attach less importance to the research in this field;The development of sports sociology,sports management,nonprofit organizat ion management,public policy,public services,national fitness and other related areas lay a solid foundation knowledge of the mass sports management research in China.In addition,the community sports,sports management system,the mass sports clubs,leisure sports,internat ional sports,event risk management,social sports instructors,sports public service and the status of the women's participation in mass sports are also the important knowledge base of mass sports management research in China;Sports management,mass sports,sports industry,community sports and sports event has always been the research emphasis of scientif ic researchers in the field of our country's mass sports management;With the nat ional fitness rises for national strategy,recreational sports,sports tourism and sports culture is bec oming a hot spot of research in recent years,and the research hot spot in the field shows the characteristics of historic,phased,inheritance and developmental;The research about sports management system reform,mass sports culture,sports public service,talent cultivation and the transit ion of government function are also the frontiers hot spot in this field and they may become the key research directions in the next few years.Finally,put forward the proposal: China should gradually break the old pattern of the government arranged sports and implement the hierarchical mass sports management mode of the separation between rowing and steering;Provide efficient and sufficient public sports service to meet the increasing demand of social public sports;Speed up the cultivat ion of the social sports instructor team to improve the scientific level of mass sports instruction;The government or social organizat ions at the grass-roots level should improve the level of mass sports management and form a scientific and rat ional pattern of diversif ication management;China also should strengthen the academic exchanges and research cooperation between institutions,academic groups and research institutions,and establish scientific talent incentive mechanism to improve the research level of the field of mass sports management. |
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