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Product Design Of Consumer Trust In Overseas Study Market

Posted on:2018-12-09Degree:MasterType:Thesis
Country:ChinaCandidate:S S WangFull Text:PDF
GTID:2347330539985584Subject:Financial
Abstract/Summary:PDF Full Text Request
With the unceasing rising of our students studying abord,the demand for studying abord is constantly increasing,the education agency also developed rapidly.The development of trust industry in China encounter bottlenecks,The emergence of consumer trust products have promoted the transformation of the trust industry,this paper attempted to based on research of the emerging consumer trust produc and combined overseas market demand and consumer trust,with the use of consumer trust model to help students to achieve service channel change formating consumer product of meeting the financing needs of front and backward-end.This paper takes the application of consumer trust product in studying abroad market as the core.The rapid development of study market and the status of the scale of study abroad are analysis.to illustrate the study of consumer trust has a broad market base,On this basis,the necessity and feasibility of the implementation of consumer trust products were analyzed.This article analyzes the business principle and function of consumer trust in-depth,focusing on the consumption of the trust product model and consumer trust product design of the basic elements.This article selected in the leading domestic level of Internet overseas study company and the company has been listed on the new three board in the specific product design chapter.Based on L's business background for financial services program design,the specific product design structure and scheme are given after analyzing the design target of the product,and the pricing of the product is analyzed,and the risk prevention and control of the product is analyzed accordingly.At the same time,the product market analysis and promotion plan.were carried out for the film production.In addition,the advantages,implementation difficulties and promotion plan were expounded.Finally,this paper was summarized.In general,this article combined the needs of studying abroad product design on the basis of using consumer trust on the unique advantages.Not only to promote the development of consumer trust,but also to promote the trust company to a new height on the business strategy positioning,which has a broader application prospects.
Keywords/Search Tags:study abroad, market consumer, product design
PDF Full Text Request
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