Research On J Mobile Corporation 4G Business Market Development Strategy

January 2012, through the layers of competition, led by China's leading design and development of TD-LTE mobile communications standards, and was successfully selected one of the 4G international standards finally, officially unveiled a new generation of mobile communications standards. In the period of accelerating the global information age, China's 4G standard has become an international standard, which has brought unprecedented opportunities and challenges for China's mobile communication industry. This article studies the development strategy of 4G business, and provides the feasible suggestions for the development of J Mobile Corporation based on 4G business.This article begins with the introduction of the international and domestic mainstream 4G standards, the research and development trends of the development and development trend of China's leading 4G standards in terms of technology and market advantages and challenges. And then to the J Mobile Corporation and the status quo of a brief introduction, at the same time, it analyzed the macro and micro environment of the development of 4G industry in China, and defined the development environment of China's 4G communication industry. Using a variety of analysis methods to analyze the internal resources and the external environment of the J Mobile Corporation, the advantages and opportunities of the development of J Mobile Corporation in the development of 4G communication services, as well as the difficulties and challenges are clear. Through analysis, the strategy of developing 4G business of J Mobile Corporation is determined, and the implementation of the strategy is provided. In the worldwide development of the 4G communications market background, the development of the mainstream of the world market acceptance of new mobile communication standard is a great starting point for J mobile station in the mobile communications market in the world to a new height, and to the starting point as an opportunity to realize China has become an important strategic goal of powerful nation of world communication technology.