| This paper explains the necessity of fine Jianyang Unicom business accounting unit implemented by using the amoeba management idea, management mode and implementation effect, to illustrate the feasibility and importance of the empowerment to improve the operating efficiency, precise marketing and management. With the help of amoeba management thinking, to explore and use in Jianyang Unicom, give full play to their potential, steadily enhance the company’s operating performance. The innovation point of this paper is through the analysis of the telecommunications industry environment, the establishment of corporate strategy, organizational structure design support strategy, which is to break the company’s existing business model, take the amoeba division, through decentralization of management right, remodeling of performance management and other measures, so that each o Miba operate like a small business like this that not only focus on the business process, is also concerned about the operation effect, by constantly open up the source of income, strictly control the cost, realize the double to enhance the company’s revenue and market share.Therefore, Thesis mainly the following conclusions:the implementation of regional business model in line with today’s market needs. Currently competition between operators already in the white-hot state, the traditional operating system can not meet the market development needs, only the implementation of customer-oriented regional marketing system in order to help companies closer to the market, close to the customer, to enhance performance.Regional business model needs to carry out a comprehensive, multi angle in-depth study, including the important significance of regional planning, the princ IPle, the channel relationsh IP in the region, the region’s operational system, operational evaluation and incentive mechanism.he rational development of regional incentive policy is to ensure that the regional normalization, an important means of benign operation, according to the size of the area, carrying the level of traffic and other factors match different incentives in order to make all areas so that their talent, the best use, play a greater efficiency.we hope that through the study of this paper, we can give some references to Jianyang Unicom, which is being implemented. |