Characteristic Agriculture Brand Development Policy Of Henan

Heavy agricultural foundation,is to reassure the public of the group.With the "Thirteen Five-Year Plan recommends that" the deployment of the introduction,thoroughly implement the five development philosophy to strengthen agricultural supply-side structural reforms to keep up with innovation-oriented country,it has become an important strategic thinking of Henan Agricultural Development.Henan specialty agriculture as an important branch of agriculture in Henan,but also ushered in a new round of development opportunities,with the policy advantages,innovation,coordination,green,open,sharing to support and promote the development of high-quality specialty agriculture,has become the Characteristic Agriculture the main idea of development.This article looks at the characteristics of agricultural brand development perspective,the system of agricultural land consolidation in Henan Province brand development model to understand the results of the development of characteristic agriculture brand and get the opportunities and challenges facing the analysis presented Characteristic Agriculture Brand Development.This paper consists of six parts:Part Ⅰ: Introduction.The introduction describes the main topics of the paper basis,purpose and significance,review research,research ideas and innovation methods.Part Ⅱ: Overview of characteristic agriculture brand theory.The main characteristics of agricultural brand of elaborate concepts,characterized by its important function in the development of modern agriculture.Part Ⅲ: General requirements Characteristic Agriculture brand development,development model and experience.Grasp clearly the Characteristic Agriculture brand development of the overall requirements,collate mode Characteristic Agriculture brand development,summarize learning experience Characteristic Agriculture brand development.Part Ⅳ: Situation Characteristic Agriculture brand development and existing problems.The main characteristics of Henan Agriculture brand development opportunities and advantages of the process,the effectiveness of development achieved and the problems existing in the development.Part Ⅴ: Characteristic Agriculture brand development ideas and measures.To develop the concept,improve quality,optimization criteria,brand marketing and otherareas to focus and come up with strategies.Part Ⅵ: Conclusion.Is the main characteristic agriculture brand research summarize,organize Characteristic Agriculture brand development ideas,measures to improve the development process in the presence of a number of shortcomings and proposed to discuss the direction of future development,and I hope useful Characteristic Agriculture innovation and development of the brand.