The New Media Marketing

This thesis analyzed the marketing strategy of hedge fund under the world wide web. The Internet is a significant technological invention in the twentieth Century. Along with the rapidly development of Internet technology, the Internet has become an important engine of economic development, an important basis of social operation and an important field of international competition. This paper will further discuss the development of hedge fund under the time of World Wide Web. Firstly, we summarize recent research on the development status of both domestic and foreign hedge funds. Furthermore, we introduce domestic hedge funds' rating system and the development of Internet finance. Finally, combining the status of domestic hedge funds and Internet finance, we discuss the development opportunities along with the case study for hedge fund under the time of World Wide Web.