The Research Of Products Strategy Of Domestic Insurance Industry In Aging Society

In recent years, the advances in medical science and technology is resulting in the extension of life expectancy. A decline in the birth rate leads to the phenomenon of population aging. The population of 60 years old people and obove is over 194,000,000 in 2012, reaching 14.3% of the total population. We estimate, in 2020 this number will reach 243,000,000, by 2025, will exceed 300,000,000. Currently China's major social insurance system such as endowment insurance, medical insurance system have many deficiencies, resulting in that many parts of the social security fund accounts have serious balance insufficient, the government and the social security fund in the future fiscal burden is more and more big. The world bank's Research Report even predict that in 2075 China's pension gap will reach 95 trillion yuan, it is enough to prove the pension gap and the grim situation of the pension.In the future, development of the group year fund or retirement insurance products will have a decisive influence to our overall national retirement. Therefore, if the insurance industry can seize the opportunity of the development of the aging society, provide more good endowment insurance products, and encourage residents to improve the protection of endowment insurance, will effectively solve the future government and social security fund financial worries, and will offer complement of the pension gap problems caused by the aging population.At present, there are many research results in the academic circles of China's pension system, but the operation of practicality is generally not strong, because our country's cultural and economic situation has its own characteristics, many experiences popular in developed countries pension institutions do not have strong applicability in our country. But it offer a very good reference in the traditional insurance operation, insurance products and pension system building.This study will help summing up the national insurance products development and market situation of countries which facing population aging the earlier past such as the United States, Japan, and Britain. And analyze the domestic insurance industry, and the existing old-age insurance varieties and development or pedestrian direction, put forward strategies and suggestions, and explore possible risk and regulatory issues.