Study On The Increasing Value Of Tourist Resources Between Fujian And Taiwan Dragon Boat Based On The Perspective Of Circular Economy

There are many data shows that Taiwan strait and Fujian are inseparable. With the development of cross-strait folk custom activity, Recently the dragon boat custom also gets the favour of compatriots in Taiwan. The author's study of Fujian and Taiwan dragon boat tourism study is based on this trend. Fujian and Taiwan dragon boat tourist resources are mediums for the development of Fujian and Taiwan dragon boat tourism. This paper takes the increasing value of the Fujian and Taiwan dragon boat tourist resource under the circular economy as the research object, and takes Xiamen "Jiageng Cup" "JingXian Cup" dragon boat race across the Taiwan straits as the investigation object. Using literature method, interview method, on-the-spot investigation method, input and output analysis, mathematical statistics, logical analysis and other methods to collect data, statistics and analyze the data, the author also combines with the circular economy theory to explore the value-added approach to Fujian and Taiwan dragon boat tourism resources. The results show that:First, as a attraction system, Fujian and Taiwan dragon boat tourist resources are divided into three elements:subject, copula and object. Subject includes the dragon boat races between Fujian and Taiwan, the dragon boat culture, human resources, facilities, service equipment, etc.; Copula is advertising, propaganda materials, media, etc.; The natural landscape and human landscape of Fujian and Taiwan, transportation, tourism infrastructure and service facilities, etc. are included in object Three elements complement each other, attract each other to achieve the comprehensive balance.Second, based on the definitions of both "value-added tourist resources" and "dragon boat tourism resources", "dragon boat tour resources value-added" develops the existing dragon boat tourism resources, in the medium of natural or human resources, to improve the utilization rate of dragon boat tourism resources and promote dragon boat race for commercial use.Third, according to the theory of recycle economy of Fujian and Taiwan dragon boat tourist resources value, this paper uses circular economy theory as guidance, combining the circular economy theory with Fujian and Taiwan dragon boat tourism resources value, to get the concept, characteristics and principles, as well as the framework under the circular economy theory through the correspondence of the perspective of Fujian and Taiwan dragon boat tourism resources value-added. The framework includes economic, social and ecological benefits.Fourth, according to the lateral, longitudinal and annular associated characteristics of industry association, based on circular economy perspective, the paper constructs ways to add value under the Fujian and Taiwan dragon boat tourism resources. First, the ontology industry of Fujian and Taiwan dragon boat tourist resource becomes vertical closure, and form a closed Fujian and Taiwan dragon boat tourist resources value circulation industry chain. Second, the ontology industry and the related industries transverse symbiosis, to form a sustainable dragon boat circle travel tour industry.