Research On Property Management Customer Satisfaction Investigation And Service Innovation-A Case Study Of YX Company

At present, China's property management industry has undergone 30 years of development, we have established a relatively market-oriented, professional socialization and basic management system. As part of property management, residential property management by society and academia cause more and more attention. Residential property services customer satisfaction is low, a higher rate of complaints of property, which shows the current quality of the overall service residential property management is still at a low level. Admittedly, as an emerging industry, China's residential property management industry is constantly evolving. Only to discover and resolve factors influence the level of property management services and then improve customer satisfaction, improve the system of enterprise development strategies, can enhance their competitiveness. For property services business, how to achieve service levels continue to improve, how to achieve innovative property services, how to establish a "customer-oriented" mode of property management services, property services companies is to obtain the key competitive advantage.This paper selects YX property services limited company as an example. By using some research tools and summarizing literature, we do YX company serves residential property management service level satisfaction empirical analysis. Learn how the owners satisfied with the current situation of property management services provided by YX company. Then identify YX company further key factor in residential property management, and propose innovative services specific embodiment for the corresponding key factor. At last, we effectively improve the integrated property service capabilities of YX company.