Research On Integration Development Strategy Of WK Company

Pig production is an important part of agricultural in China. In recent years, pork accounts for the whole of the total output of meat proportion has been stable at around 64%. Pork is the main source of meat consumption, and play an integral part of "food basket" products of China's urban and rural residents. For a long time, pork yields in China ranked first in the world, accounting for about half of the world's total. The development of pig production is of great significance to ensure market supply, increase the income of farmers and promote the stable development of economy and society.WK Company is a newly established just over 5 years of pig breeding business, imported equipment from the United States and breeding technology, using the whole numerous bred breeding mode propagation, has the largest scale of the single farm in whole numerous bred breeding of Guangdong Province, with industry-leading breeding technology and production efficiency. At present, enterprises to invest in the development of desire is very strong, with the further expansion of the scale of farming, enterprises are faced with challenges and threats of its impact on the survival and development. How to use the market investment opportunities, how to give full play to the advantages and overcome the disadvantages, how to avoid market risks, and to promote the rapid development of enterprise health and other issues, has become a major problem plagued the company's operators.The purpose of this paper is that through an analysis of the internal and external environment condition, using theoretical model of evaluation of enterprise have advantages and disadvantages analysis, analyzed the opportunities and challenges faced by, describes the derivation process of the integrated development strategy, to provide the necessary information and ideas in decision-making reference for the WK company and the same type of enterprises in Guangzhou, and to provide some help for enterprises to improve the level of decision making.