Research On The Retro Phenomenon In The Aesthetics Of Contemporary Chinese Costumes

Clothing style aesthetic is a microcosm of the whole era.Contemporary China pursuit of international standards in all aspects,and people's daily dress has become increasingly westernized.Under these circumstances,apparel art retro aesthetic phenomenon is particularly unusual,this retro is showing a salute to the traditional art and the past time,and it is a topic worthy of further study.The retro trend of costumes aesthetic,resulting from the current modernization process of China.China was stepped into the modern era passively,and experienced a number of violent local revolution,the frequently conflict between Chinese and western cultures also played a role in the 20th century.In this process,the traditional culture declined gradually,people who lost their spiritual homeland confused about their individual and groupment existence.As a reflection and the breakthrough of this phenomenon,China was emerged to the cultural roots seeking situation in the 1980s.The next two to three decades,cultural Revivalism is surging.Vintage clothing was appeared under the background.The development of retro trend clothing aesthetic has experienced several stages,which is based on the antique style,and the dressing pattern went through some changes,including tunic,dress,costume,but finally become the Chinese clothing style.The utopian Chinese clothing movement made modern people interest of ancient costumes.People seeks the method which merging "ancient" into "present",and there is a great innovation on fabric,color,style,technology details,decoration and other aspects.According to contemporary aesthetic taste,people adding fashion elements,thus changing the old-fashioned feel,forming aesthetic features which contains ancient and modern elements.Visible retro clothing can visually express an identify belonging.As an aesthetic object,clothing also reflects the aesthetic taste of different individuals and groups.In addition,antique style dress is a formalized nostalgia,it carries complex emotions of ancient people,is a "meaningful form".We studied the way of how vintage clothing present,what we discovered vintage clothing is visual symbols connected with consumerism and words of Reading Pictures.Vintage clothing is presented by the media in the form of image and symbol,it seems noisy,but in fact,it's a grand virtual performance under the modern media technology.