The Image Design And Digital Promotion Of The Original Soap Maker

Nowadays,the material culture and spiritual civilization are becoming more and more prosperous,the digital life has penetrated into every corner of our lives,it Virtually changes our way of life and the form of access to new information.The application of new media makes our design art has a wider range of innovation space and performance space,such as digital media.The digital is a dynamic field,it can be applied to a wider range of industries.The traditional media model and traditional way of brand publicity have also been affected,that make a profound change with the development of the times.The advent of the era of intelligent digitized era is more close to people's life.No matter the development of the mobile phone or some small home appliance enterprises can not be parted with digital intelligent integral.With the development of artificial intelligent technology,brand promotion and propaganda also grow more in the digital platform.When the digital multimedia technology has impact to the traditional brand design,it also bring more challenges and more diverse forms to it,that result in the development of traditional brand design.However,the digital brand design is inseparable from the traditional brand design.The digital multimedia transmission form is the crystallization of the innovation of science and technology development and art.It brought endless impact to people's life and convenient,the combination of virtual and reality television,lifelike three-dimensional imaging of the game,interactive website and self-service learning and service,It is a challenge to people's acceptance in a new brand in the digital information age.The brand image is a deep impression of brand products,a collection of the definition which the types of brand products to the people.It is the attitude that Consumption view of Brand name products to the people,and it is an important symbol of brand differentiation in the competition.The brand image design is the carrier of brand image to convey information and the way of communicate,which make the Information that carrier conveys impress the consumer.The brand image design of the object is all convey the brand information in the process of cmmodity circulation specific things.The brand image design is influenced by many aspects of forms of expression,nowadays the popularity of digital multimedia and Internet technology change the brand image design and promotion strategy mode that pay more attention to the brand of interactivity.The brand image design of "yuan zhi jia" reflects in the promotion and popularization of small smart home appliance named "soap machine".