Practice And Thinking On The Development Of Cultural And Creative Products In Museums In Yunnan Province

In recent years,with the rapid development of tourism and the promulgation of museum’s free opening policy,as more and more tourists walk into the museum,a travel boom has been risen.Those tourists are not only want to acquire knowledge,but also want to save the beautiful memories about the museum forever.The museums bring many different ethnic custom manners and resources together in Yunnan,it also has more rich and varied resources than other areas’ museums.At the national policy level,the "Opinions of the State Council on promoting the integration of cultural,creative and design services with related industries" in 2014.Put forward to promote the adjustment of economic structure and change the mode of development,accelerate the implementation of internal requirements by "Chinese manufacturing" to "create Chinese",to emphasize the cultural and creative design services as an important starting point to cultivate new growth point of national economy and enhance national cultural soft power and industrial competitiveness.In addition,so a number of major initiatives have been introduced: the Ministry of Culture introduced the "Several opinions on promoting the cultural heritage units on developing the cultural and creative products" in the May 2016,and it aims to expand the cultural relics unit functions and promote the integration of cultural resources and modern production and life.Following the pace,the "opinions on promoting the development of cultural and creative products by cultural and cultural relics units" in 2017,which provided strong support for the development of cultural and creative products in Yunnan.For the moment,Museum of Yunnan is vigorously promoting the development of the museum’s cultural and creative products,we need to seize the opportunity,and be good at finding an effective solution of solving the problems,then to develop and follow the appropriate development principles to create a favorable condition for the development of Yunnan cultural and creative products,as well as creating some cultural and creative products with museum cultural characteristics and popularized by public.It is also valuable for reference to develop the cultural and creative products of museums in Yunnan.