Study On Constructing A New Mode Of The Circulation Agricultural Products Internet+Background

Fresh agricultural products are known as the sunrise industry,is the people's rigid demand.With the rapid development of the Internet,and gradually penetrate into every industry,the Internet is actively collision with the traditional economy,which burst out new vitality..2012 is the first year of Internet plus agriculture,in this year,SF preferred,Benlai living,Jingdong and other enterprises to enter the field of agricultural products at the same time,after several years of development,more and more enterprises also became the electricity supplier of agricultural products,as regard as a blue ocean.China's rapid development in the field of agricultural products ha:s exceeded the development of Europe,the United States and other developed countries.At present,the operation mode of the Internet plus agriculture is dominated by the demand side,which is more common in B2 C mode.In recent years,some companies have advanced into the O2 O e-commerce model stage,but they faced with many problems,It needs to continue to study.At present,China is still in the traditional mode of circulation of agricultural products.The circulation of agricultural products accounted for 70%.although after years of development,but the field is also facing many problems.The main problem is how to promote the precise docking of suppliers and buyers,how to improve the conversion rate,how to improve the cold chain logistics and transport personnel training and so on.In this paper,the above mentioned aspects are analyzed,and the solutions are put forward according to the suggestions made by experts and the trend of social development in the future.Based on the interviews and questionnaires,the paper discusses the mode of B2 C of fresh agricultural products will gradually evolve into O2 O model.This paper mainly analyzes the agricultural products by using O2O+C2B composite model solutions.On how to obtain the relevant government support policies,how to use the cold chain logistics and information technology and other aspects,this paper puts forward some corresponding countermeasures.L company is an agricultural product circulation enterprises,based on the analysis of L,Swot,find out the existing problems.To understand the various subject of the circulation of agricultural products in the supply chain demand,screening information and in-depth data mining,so as to carry out the integration of the supply chain.This paper discusses how to improve the field of agricultural products circulation efficiency,reduce loss rate;combining electronic map layout scientific community terminal stores to improve terminal shop management,strengthen personnel training,put forward targeted professional training,improve the comprehensive management efficiency and level.In the current rapid development of the Internet,C2 B model is the future trend of development.At present,the coexistence of a variety of Internet plus the circulation mode of agricultural products,by the requirement of cold chain logistics,cost,effect and short preservation time of fresh agricultural products factors,most of the electricity supplier in the field of agricultural products development is not optimistic.In the big data information platform,personnel training programs,agricultural products circulation and the combination of the Internet model,companies like L should strive to solve these problems.Similar to the L company based on how to construct Internet plus model,this paper provides a solution.