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Reseach On Evaluation Of Animation Application User Experience

Posted on:2016-12-28Degree:MasterType:Thesis
Country:ChinaCandidate:F FangFull Text:PDF
GTID:2359330512975097Subject:Marketing
Abstract/Summary:PDF Full Text Request
With the development of information technology and the comprehensivepopularization of intelligent terminal,the mobile Internet in gaining more and more attention,all kinds of APP also like bamboo shoots after a spring rain like emerging.A good user experience is undoubtedly the conditions necessary to allow APP developers and service providers to success,experience quality becomes the key reason for the decision of new users.So the research of how to evaluate the experience from the angle of APP products has a certain value.From the point of view of the user experience research to provide improved APP product recommendations will be the development of China's mobile Internet have important significance to perfect..In this study the APP mobile phone animation as the object of study,in the study of the existing literature on the basis of analysis,and summarizes the factors which influence the user experience of mobile Internet products,according to preliminary construct user experience evaluation model and put forward some hypothesis.Finally,using the method of combining theory with practice,explain the system and through the questionnaire survey and data analysis,to verify the proposed model.The final evaluation identified by functional perception,perception,perception,content performance interface perception,emotional value of the 5 dimensions and 23 of each index model.Finally,according to the results of the study are put forward to improve the mobile phone animation APP application user experience suggestions.Quantification of index in this study using the analytic hierarchy process and fuzzy comprehensive evaluation method,to solve the user experience the boundary is not clear,is not easy to quantify the problem.The main contribution of this study lies in:(1)from the perspective of multiple disciplines,combination of traditional measuring the user experience research findings and APP features of mobile Internet,mobile phone animation presents more comprehensive APP evaluation index system,makes up for in this field experience research on domestic and more concentrated in the traditional WEB website,insufficient and ignore the characteristics of mobile Internet itself.(2)has a certain practical significance,this research can help operators Internet Co according to user experience design to meet the needs of users,more attractive Internet products,provide more satisfactory services for users.
Keywords/Search Tags:Animation, APP, User Experience, Evaluation Index, AHP, Fuzzy Integrated Judging Method
PDF Full Text Request
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