Research On The Influence Of Corporate Social Responsibility On Financial Performance Under The Background Of The Low Carbon Economy

In recent years,growing problem of haze,which not only affect the China's current and future economic development and people's health,but also affect the international reputation of our country,seems to have become the world's largest environmental disaster.The environmental problem has been a new unstable factor in the Chinese society,and it has become the focus of attention of the international community.The fundamental way to solve the environmental problems is to change the high carbon economic development model in the past,to advocate energy conservation and emission reduction,and to develop low-carbon economy.The development of low carbon economy should start from the enterprise,because a lot of pollution comes from the enterprise's emission.Enterprise has double attributes,economic attributes of it requires enterprises to the pursuit of economic interests,to fulfill corporate social responsibility;and its social attribute has asked the company must fulfill economic responsibilities outside the social responsibility,and natural and harmonious coexistence and common development.In the short term,the corporate performance of social responsibility will make the financial performance of enterprises affected,affect the immediate interests of enterprises.However,from the long-term development of enterprises and the evelopment of society,enterprises must establish a concept of financial performance.Firstly on the basis of the review of the literature,based on the theory of corporate social responsibility,stakeholder theory,social stratification theory and sustainable development theory were analyzed,the effect of various aspects of corporate social responsibility on financial performance is positively related to,but there may be some lag.Second,the selection of corporate social responsibility measure index,a measure of financial performance indicators and control variables,collect and finishing the corporate social responsibility to fulfill the better situation of the electric power industry listed company data,establish current effect and intertemporal effects of the two models.Finally,the empirical analysis of the data through the SPSS22.0 software,and the empirical results are explained.The results show that corporate social responsibility performance is better in the short term may lead to the decline in financial performance,but in the long run,the performance of social responsibility and financial performance of the growth is consistent.Whether from which point of view,under the background of low carbon economy,enterprises should fulfill social responsibility is to the sustainable development of society,the environment and for the long term development of the enterprise itself.This is the unity of the long-term goal.