Development Strategy Research Of Zhongren Gas

At present,the environmental pollution caused by the construction of urbanization and industrial development is the main source,and the pollution free energy is the best choice.With the rapid development of Chinese economy,natural gas as a clean energy,plays a more and more important role in our life,because it owns the characteristics of environmental protection,benefits,safety,etc.,which has been greatly developed in the gas industry.This paper analyzes the current situation,characteristics,important influencing factors and future development of gas industry in China.Since the reform and opening up,people's living standards continue to improve,the domestic demand for natural gas in domestic and natural gas continues to increase,which greatly promotes the development of urban gas.At the same time,the government has also introduced a variety of favorable policies to promote the healthy development of natural gas industry.With the continuous development of the gas industry,the implementation of the management system of the franchise,the gas industry,the market is becoming more and more intense.At present,major gas market in the domestic have been five major trans regional operation of PetroChina Kunlun Gas Company,China Resources Gas Company,gas company in China,the new Austrian gas company,Hong Kong and China Gas Company gas company to occupy.In the gas industry,the development of a good environment,a variety of capital through joint ventures,equity and other ways to enter the market,and a variety of types of Gas Co in the country have done market development,investment,construction,management.As a result of various capital into the market,and now a state-owned capital,private capital,foreign capital of three points have been formed in the world.Private Gas Co want to stand out in such a fierce market competition,it is necessary to fully understand the various competitors in the industry,and according to the company's own advantages,to develop a suitable company's development plan,to build their own company's core competitiveness.This has important significance for the operation of private gas enterprises to scale.According to the actual situation of the Zhong Ren gas,this thesis researches from the operating scale,asset status,financial investment capacity,and business development and other aspects.Using SWOT analysis method,the market environment and the internal environment of the market are discussed and analyzed.Finally,according to the advantages and disadvantages,the company has formulated a strategy to meet the company's development plan,to improve the company's core competitiveness,to avoid the positive competition with the large Surety Company and to achieve the stable development of the Gas Co.