Research On The Strategic Alliance Of PV Fnterprises In China Under The Perspective Of Ecological Chain

Our PV industry the rapid rise in recent years.2015 earlier,photovoltaic power generation China has become the world's largest country.At present,China has nearly 500 photovoltaic companies and components manufacturers,will have in the future more and more enterprises into the photovoltaic industry.As the number of PV enterprises increased competition between enterprises in the industry.In this context,conform to the development of the photovoltaic industry needs to build strategic alliances within the industry to promote enterprises to cooperate and compete on the track,can not only play a strategic alliance of agglomeration effects,more stable PV industry competition,enhancing the international competitiveness of PV industry in China.And on the relationships between biological species is similar to enterprise's survival and development are mutually dependent.Is in the process of evolving in the industry,enterprises should together as species evolve.Strategic Alliance is the new model of cooperative and competitive organization,it stressed that the parties in the competition and cooperation to achieve a reasonable division of labor,resources and functions that work together,and sharing in the common growing opportunities for learning and experience curve effects,promote enterprise's core competence within the Union and the promotion of overall competition strength of the League.Ecology and bio-method for research on enterprise strategic alliance offers new ways of thinking,thinking to explore strategic alliances with ecology ecological chain and the principle of Union building,is the purpose of this paper.This ecological value analysis of enterprise strategic alliance theory,combining ecological theory of chain,with ecological thinking to analyze the strategic alliance to discuss the ecological chain of enterprise strategic alliance structures and alliances of the symbiotic system.PV group is a case to analyze the current status of PV industry in China,and pointed out that solar PV feasibility and necessity of strategic alliance of enterprises in our country.Then eco-chain principle to thinking on the ecological value of PV industry in our country situation and sort out the problems encountered in building strategic alliances,that strategic alliances in photovoltaic applications in the enterprise is universal and regular features.Through the analysis of the current framework of enterprise strategic alliances,from internal and external environment,strategic mode selection,selection of strategic partners,and interest distribution principles,confidence-building mechanism in five aspects in detail our PV enterprises strategic alliance building,theoretical foundation for the photovoltaic building strategic alliances.Final analysis of enterprise strategic alliance based on fuzzy theory evaluation principles from the industry and the enterprise itself,coalition partners and evaluation of strategic alliance of the four dimensions of trust mechanism,pointed out that China's PV enterprises in order to achieve strategic alliance performance optimization analysis on influence factors of reasonable requirements,look for,have targeted for improvement.For PV companies to build strategic alliances to provide experience to draw upon,so as to achieve the ultimate goal of PV enterprises competitiveness in China.