Research On The Synergy Development Strategy Of FD Company Based On Technology And Market

Since two sessions,the government’s encouragement of entrepreneurship has been raised to a high level.Public entrepreneurship has become a social trend,under the encouragement of the government,all walks of life come up with new blood,Like mushrooms。There will be big wave gold,million people brave,but have a blood drive,and it is not much of the harvest.In order to have a big harvest,we need in-depth understanding of management,learning,and using.This article is based on the FD company in the management system,Firstly,it analyzes the current situation of the development of the new energy vehicle power battery industry,the internal and external environment of FD company and the situation of FD company.The PEST analysis method was used to analyze the internal and external resources of FD company.Pointed out the position of the company at this stage,and the corresponding advantages and disadvantages.Secondly,on the basis of Potter’s value chain analysis model,the paper analyzes the basic activities and support activities of the company,and identifies the problems existing in the enterprise activities.And then use benchmarking analysis to explore the success of the same industry.Then the cooperative strategy of technology and market is determined by using the method of SWOT analysis,so that all departments and units are work together to the same direction together,make efficient management method for the interests of enterprises,to the enterprise development direction.In order to optimize the technology and market,FD introduces the QFD method In the end,the research methods are summarized,and substantial improvement is given.The characteristics of this paper are as follows:Through industry research and analysis,PEST analysis,SWOT analysis,comparative analysis of competitors,value chain analysis to find out the rationality and effectiveness of FD company’s management methods.Find a way to meet the needs of the company’s own management,in order to meet the needs of customers and improve the efficiency of FD.