The Research On Influence Factors Of Rural Renewable Energy Use Based On Grounded Theory

The development and utilization of rural renewable energy is an important part of rural economic development and the beautiful countryside construction.In recent years,it still have many problems in terms of energy consumption in rural areas in China.On the one hand,the direct combustion of firewood and coal is still quite common.It also lead to lower thermal efficiency and serious pollution;On the other hand,the low degree of resource utilization of crop straw and air-dried livestock manure,causing severe waste phenomenon.Therefore,the effective development and utilization of the renewable energy is an effective way to solve these problems.Whether can make one energy sustainable development road with Chinese characteristics depends largely on the rural life of energy use.Thus the analysis of the influencing factors of rural renewable energy use is more important.The current research on the influence factors of renewable energy use greatly depends on the structured analysis tools.It may be cause mistakes for lack of the understanding of rural residents participants' behavior.Therefore,this paper is based on the method of grounded theory to analyze the behavior of rural residents.On the basis of field research on the consumption of rural energy use in Shandong province,this paper collects a large number of data.To build the influencing factors model of rural renewable energy use,this paper analyzes the collected data strictly according to the method of the grounded theory and studies the influence factors of rural renewable energy use.Study found that using the consciousness,using cost,using patterns,institutional and technical context and social environment have significant influence on rural renewable energy utilization behavior.Among them,the use of consciousness is a prerequisite factor of the behavior.in rural renewable energy use.Using cost and using patterns are the internal situation factors of the rural renewable energy use.System technical situation and social environment are the external situation factors of the renewable energy use.Situational factors is the moderator by using the consciousness in the behavior of renewable energy use.The external situation factor is particularly the most significant factor in rural renewable energy use.So we should focus on the influence of the external situation for rural renewable energy use.Based on the analysis of the influencing factors of rural renewable energy use,this paper puts forward the corresponding countermeasures and suggestions in aspects of system design,market perfection,technical services,rural residents' cognition and so on.More importantly,it must be to improve the level of rural residents' cognition for renewable energy use,which can enhance the rural residents' confidence and arouse the enthusiasm of the renewable energy use,then to promote the development of rural renewable energy.