| Technology innovation is the source to keep the enterprise development,is the power to keep the enterprise core competition,and also is the significant force to accelerate the enterprise performance increasing.Meanwhile,the technology innovation also covers all aspects of the enterprise business.Thus,the R&D investment,one of the most important aspect in technology innovation,has acquired more attention from enterprise.The R&D exist in the whole process of technology innovation activities,such as the usage and development of the R&D capital and the new production,the new process and technology,are the important resource to improve the enterprise business performance.In sum,the research of the effect of the R&D investment on the business performance is significant.An information technology enterprise named as SG Information Co.,Ltd is selected as study object.As the typical representative of information technology enterprise,the research of SG Information Co.,Ltd is very convincing.This paper focuses on the impact of the R&D investment on the enterprise performance.Combining with case company and information industry,the enterprise business performance is analyzed the relationship between the R&D investment and the enterprise profitability,the relationship between the R&D investment and the intangible assets.To evaluate the efficiency of R&D investment,some index,such as prime operating revenue,operating cost rate,return on sales,and return on equity,are selected in this paper.In the evaluation,some questions are located and the corresponding decision is provided.The study found that(1)the enterprise exists a sustainability risk of scientific research funds,its profits are dependent on government subsidies;(2)the profit of SG Information Co.,Ltd depend on the governmental subsidies.The enterprise should realize that governmental subsidies is an assistant tool,which can be used to accelerate the processing of the independent innovation in enterprise;(3)the R&D investment can quickly improve the prime operating revenue,while the operating costs and period expenses are lack of control,and the benefit of intangible assets is low.Based on the findings,the R&D investment cannot play a good role on the business performance.Therefore,the enterprise should deepen the cooperation with scientific research institutions.Meanwhile,when increasing the R&D investment,the enterprise should pay more attention to improve the employees' quality,strengthen the enterprise cost management,especially the development of cost control.The enterprise should effectively use the government subsidies to speed up the independent research and development,broaden the sources of funds for research,which can improve the use efficiency of R&D funds and the business performance of R&D investment. |
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