Allocation Supply Chain Of Organic Agricultural Interests Heyuan City

Fair and reasonable profit allocation is the key to guarantee the stability of the supply chain.It plays a decisive role in the relationship between different subjects.The object of this paper is the profit allocation of organic agricultural products supply chain in Heyuan city.The purpose is to know the present situation of the profit allocation in organic agricultural products supply chain,and improve the traditional supply chain profit allocation by using the scientific method.Providing the beneficial reference,in order to promote the fairness and efficiency of profit allocation in organic agricultural products supply chain and promote the development of organic agriculture in Heyuan city.First,introduce the theory of supply chain and profit allocation about agricultural products by using literature analysis method.Then,through field investigation in Heyuan city,to obtain the basic data and find the disadvantages about the profit allocation of organic agricultural products supply chain.Finally,using revised Shapley value method,which combining with the factors,to calculate the profit allocation of organic agricultural products supply chain.By comparing two kinds of profit allocation plan,verify the scientific and rationality of Shapley value method.According to the characteristics of the organic agricultural products supply chain in Heyuan city,build fair and reasonable profit allocation mechanism.Is not only beneficial to the organic agricultural products supply chain,and provide agricultural products with safety and quality.It is significant to improve the overall competitiveness and promote stable and sustainable development of organic agriculture in the fierce market competition.