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JC's Business Model For Automotive Recycling And Remanufacturing Projects

Posted on:2017-02-21Degree:MasterType:Thesis
Country:ChinaCandidate:J LiFull Text:PDF
GTID:2359330518478622Subject:Business Administration
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The article mainly study the business model of the project of The Automotive recycling and dismantling and automotive parts remaufacturing by JC company in the JC auto parts industrial park(JC APIP).First of all,analyze the external development environment of the project implementation,PEST model and Michael Porter's Five Forces Model shows that:the development prospect and opportunities of Automotive recycling and dismantling and automotive parts remanufacturing industry is goood in the current environment;as well as a leading enterprise is essential in Shanxi to make sure that the industry is healthy and normal.The analysis of strategic resources and ability of the initiator and partners is used to look for the best method of cooperation.Main economic indicators and base installation information of JC APIP is collected to set up the performance evaluation model to analyze the performance of JC APIP,to fide that the performance of JC APIP is in the good and medium state of the threshold,and JC company has the ability to create the project.Finally,based on the analysis of all external environment and internal development,we can clear own strengths,weaknesses,and facing the opportunities and threats in the environment by SWOT model,and JC company can use four different competitive strategy to get different competitive advantage to ensure that the project of The Automotive recycling and dismantling and automotive parts remanufacturing operation and continuous development.The purpose of this project is to build up complete scrapped automobiles recycling industry chain for the first time,to perfect the industry chain including green recycling,refinement dismantling,deep processing value-added,spare parts reproducing,research and development of science technology,and to build the most standard,the most advanced and most perfect comprehensive industry system in the northwest and a circular economy demonstration park of the auto industry.JC company should build corresponding business model according to the pro ject to achieve this vision.This paper use six elements including strategic plann ing,customer orientation,value proposition,value chain,dynamic capabilities and income model to design the project business model based on the theory of busi ness model elements,combined with the background of the park,and the chara cteristics of the circular economy industrial park.Planning accurate project advanta ges,market scope,development path,looking forstrategic partners of scrap car re cycling,parts reproducing and sales,build a reasonable method of cooperation to achieve complementary advantages;Introduce the internationalization professiona 1 dismantling and recycling team,establish the project organization structure acco rding to the business of the project,set up a reasonable business process,improve the team dynamic capabilities;abundant the value chain,increase cash flow,ma ke the business model and enterprise win-win,to get the mutual promotion.At t he same time,JC company should establish a strong sense of risk prevention in the process of project operation,form a risk control mechanism,to control inv estment risk,project construction risk,accident risk and project management ris k that may occur during the operation of the project.
Keywords/Search Tags:JC company, project, business model, the circular economy
PDF Full Text Request
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