Strategies Study On Development Of Ningxia Hongxing Group LNG Company

Ningxia hui autonomous region government in order to fully implement the ningxia new energy industry development planning,we will accelerate the cultivation of new energy to promote the rapid development of regional industry cluster,encourage enterprises to investment in the development of new energy and its supporting projects,and formulate a series of preferential policies to promote the development of new energy industry,ningxia HongXing new energy development co.,LTD.(the full text of ningxia HongXing group LNG company)was established under the background of this policy.As a new enterprise,is now facing a debt,the production,will be able to pay workers and other issues.In such cases,ningxia HongXing group LNG company should be how to deal with the complex market environment,in the case of their own development problem focused highlight seize the development opportunity,promote the benign development of the enterprise,become the most important question.And make the adapt to the development of enterprise strategy choice and can guide the enterprise long-term development direction,clear development goals,identify FaZhanDian,and determine the development of enterprises need to ability,so as to realize rapid,healthy and sustainable development.In this paper,using the related theory for ningxia HongXing group LNG company to seek for their own development strategy.Analyzes refined in this paper,the related strategic management theory,through the PEST model and porter five models of ningxia HongXing group LNG company facing the external environment is analyzed,and the corresponding evaluation(EFE)matrix.At the same time,the management of the company environment,marketing ability,this paper analyzed the internal resources and evaluation(IFE)matrix.And then combined with external and internal environment analysis above,using the SWOT model to analyze the company development strategy and choice,according to the ningxia HongXing group LNG company's own situation in the enterprise vision and strategic objectives,on the basis of the various functions of formulated the corresponding strategy,and puts forward the strategic implementation safeguard measures.