The Feasibility Study Of Fuxin Bank Expansion Project

In recent years,the rapid increase of the rapid economic development and the income of residents,the rapid growth of financial markets,the Bank of Fuxin as the roots of maintaining stability,quality and efficiency of financial institutions,has improved significantly in the past few years performance.But with the market interest rates to accelerate the process,the rapid rise of Internet banking,financial disintermediation intensified,financial innovation grow with each passing day banking competition is becoming increasingly intense,coupled with the bank.The growing homogenization of products,network operators,service and marketing has gradually become the key of competition,banks become the most important battlefield to commercial banks.In this context,the importance of the expansion of the Bank of Fuxin is more prominent: one is the " staking " outlets the expansion mode is not sustainable;two is the customer maturity forced its network upgrading;three is the upgrading of business transformation.Because of its objective requirement of network The Bank of Fuxin.The network expansion is not only conform to the development trend of the industry,but also the requirement of the development.Through the optimization of business outlets should be reasonable layout,design the function of the network partition,change the network marketing service process,improve network marketing service ability,build a network as the basis of the retail banking business development system,to achieve business function by accounting transaction oriented to the marketing and service oriented.This paper focuses on the feasibility of Fuxin Bank branch expansion project.Firstly,analysis of Fuxin bank outlets upgrade project background,significance and content,progress and standards to provide the basic path of feasibility study;then,in the summary and review of relevant theory and method of project feasibility research,combined with the actual situation of the Bank of Fuxin expansion project.The Construction Bank of Fuxin expansion project ARIMA model,and from the project,external market environment through the ARIMA prediction and correction Godwin Smith finance model to project market feasibility analysis;then has analyzed the implementing scheme of the project;financial feasibility analysis of the use of market analysis and financial analysis;finally,the uncertain the analysis method of project risk assessment analysis,trying to reform the implementation of cost reduction and upgrading the Bank of Fuxin,and return on investment Customer satisfaction to provide reference.