The Green Supply Chain Management Based On The Maximum Profit

With the development of society,green supply chain management has become the research hotspot of supply chain management while the maximum profit has always been the goal.In recent years,green supply chain management related with the product's green level has attracted the attention of scholars.This paper researches the green supply chain management with perishable products,which contains two parallel secondary chains and the same products with different levels.Based on fresh measures and the deterioration rate,the new definition of perishable rate is given by using the three-parameter Weibull distribution function.Since the supplier's inventory is influenced by the demand rate,the price sensitivity and the perishable rate,this paper combains the inventory and various costs to get the individual and the whole profit function.Firstly,this paper analyses the influence of the green level on suppliers' profit after the goverment specifies the level of minimum and subsidy,and then gives the optimal green level to ensure the maximum profit;Similiarly,this paper analyses the influence of the minimum level on suppliers' profit to help the government control the market preferably.Secondly,this paper analyses the specific effects of position factor on the individual and the whole profit,and then makes sensitivity analyses.Thirdly,the individual profit is compared in situation of the fresh measure is taken or not,the same method is applies to the whole profit.Finally,this paper analyses the influence of the customers' satisfaction on the government's revenue to improve the revenue,while the whole profit is the government's revenue.Besides,this paper explains the problem of maximizing the individual profit is not equal to maximizing the whole profit.Chapter one mainly introduces the background,research situation,literature summary,innovation and framework.Chapter two gives the new definition of perishable rate,obtains the supplyers' profit and analyses the influence of the green level to have the optimal strategy.Chapter three obtains the government's revenue,analyses the influence of relevant factors to have the optimal strategy.The conclusion and the prospect is in chapter four.