Research On Equity Re-allocation Scheme Of Company-owned Chain Enterprises

With the development of China’s economy,C ompany-owned chain because of its brand effect is good,high standard,large-scale easy to copy and other characteristics,has gradually become an important business model.After the approval by market,company-owned enterprises will start rapid expansion of stores to occupy the market,which requires a lot of money,resources,support.Most companies will choose to re-allocation of equity,so as to obtain financial and resource support to promote the development of enterprises.Therefore,the re-allocation of equity design for the further development of enterprises is particularly critical.There are many ways for Company-owned enterprises to re-allocation of equity,like introduce strategic investors,financial inves tors,the management of the acquisition,as well as the implementation of the enterprise within the management equity incentive,employee holdings and other measures.However,few scholars and enterprises will be research the connection between the introdu ction of investors and internal management incentives or employee stock ownership,through the performance requirements of investors to internal equity re-allocation.Therefore,this paper chooses the research on the reallocation plan of the direct chain enterprises to explore the interrelations of the external and internal equity reallocation.Through the introduction of enterprises in line with the needs of the development of external investors to help enterprises break through the capital and resource bottlenecks,while equity incentive or employee stock ownership and other internal reallocation measures to ensure that enterprises to achieve the performance requirements of external investment.This article is divided into five chapters.The first chapter is the introduction,first to introduce the domestic and foreign industry development and the status of China’s equity re-allocation of the overview,leading to the external equity re-allocation can help company-owned enterprises to overcome the obstacles to the development of internal equity re-allocation to ensure that the performance requirements of external investors can be achieved,And then pointed out the significance of this study,elaborated research ideas and research methods.The second chapter is the theory of the equity re-allocation of the company-owned enterprises.First,introduce the definition,characteristics and the source of the ownership of different model of chain.And then the internal and internal equity allocation of the way and role to be discussed,and refers to the internal and external ownership of the internal relations;the third chapter is X COFFEE company implementation of equity re-allocation of background analysis,first of all the company’s basic situation,The existing s tock allocation defects,and then through the financial analysis and related people to understand the development of the company lack of funds to buy back equity and rapid expansion,the lack of rapid development of resources,and finally discuss its external and internal combination of the need for re-allocation of equity.The fourth chapter is X COFFEE external equity allocation program design and analysis,first clear the purpose of external equity allocation and requirements,design can solve its predicament of the external equity re-allocation program,and then apply.The fifth chapter is the design and analysis of the internal equity allocation scheme of X COFFEE.Firstly,it stipulates the objectives and requirements of the external investors’ future performance,and then designs the corresponding internal equity allocation scheme and applies it according to the actual situation of the enterprise.The sixth chapter is the conclusion,the review of the full paper,and lack of reflection.The conclusion of this paper is mainly two points: First,the development of direct chain enterprises can not be separated from the promotion of funds and resources,and external ownership re-allocation can help enterprises to obtain funds and resources;Second,the external equity re-allocation of performance requirements can Through the internal equity re-allocation to be guaranteed,while the internal equity re-allocation is also an important means to promote the healthy development of enterprises.The value of this paper lies in the innovative application of the closely connected the internal equity allocation and internal equity allocation by outside investor’s performance requirement,is the enrichment and expansion of corporate governance;In addition,this article can be the development of direct chain enterprises and its re-allocation of equity The design of the program provides a better reference and reference value.