The Impact Of Corporate Social Responsibility On Corporate Competitiveness Of Listed Private Enterprises In China

With the process of reform and opening policy,China's economic development has entered a transition period,our country private enterprise business philosophy is also the transformation of change,many enterprises begin to pay attention to the importance of corporate social responsibility for business development,business decision makers in order to improve the enterprise reputation,expand the brand influence,will be a large number of people,money,material into the practice of corporate social responsibility activities,further improve the comprehensive competitiveness of enterprises to.As an indispensable force in the national economy,the private listed companies have been widely concerned by the academia and the society.They used to be the most active growth point in China's economy.New situation,new ideas,new economic background,the Chinese private listed enterprises can improve the performance of corporate social responsibility to improve the overall competitiveness of enterprises? Chinese private listed companies and how to fulfill their social responsibilities,improve corporate reputation,improve the comprehensive competitiveness of enterprises?In this paper,based on data of 2011-2015 from two cities of Shanghai and Shenzhen 322 listed private enterprises as samples,according to the stakeholder framework,constructing China's evaluation system of private listed corporate social responsibility and competitiveness and the competitiveness of private enterprises in accordance with the score index calculation method of Chinese within five years all private enterprises,using descriptive statistics,reliability analysis,factor analysis,correlation analysis,variance analysis and regression analysis to explore how China's listed private enterprises social responsibility affect competitiveness.The results showed that: When China's listed private enterprises fulfill their social responsibility,they can enhance the competitiveness of enterprises on the mean time,private enterprises to employees,shareholders,creditors,customers and government to fulfill the social responsibility can promote the competitiveness of enterprises.Therefore,it is suggested that China's private listed companies should establish a sense of social responsibility,and coordinate the relationship with stakeholders,so as to promote the continuous improvement of the competitiveness of enterprises.