Research On The Development Strategy Of The Service Platform For Cross-Border Electronic Commerce And Supply Of TCESOHO Postal Service

Cross-border e-commerce is the current emerging Internet economic model,the current global market in the rapid development of cross-border e-commerce,domestic cross-border electricity industry is also constantly layout.The object of this study is the first cross-border electricity supply and marketing platform in China's postal system.It is also the first attempt by Fujian Post to build B2B2 C mode platform.It is pioneering and innovative in business model,business process and development technology.,But also from the perspective of e-commerce,postal traditional business structure adjustment and transformation,provides a new thinking.The first part of this paper mainly introduces the research background of this paper,that is,the current development of e-commerce.Followed by the literature review,mainly summed up the international trade,tax treaties,customs supervision and other cross-border e-commerce impact.The second part mainly introduces the different theories of the development of cross-border e-commerce,including cost analysis theory,business ecosystem theory,value chain theory and SWOT analysis theory.The third part discusses the current mode of cross-border e-commerce in China,as well as the situation of logistics platform.This paper analyzes the shortcomings of the current models in platform operation,logistics warehousing and user experience,and Internet connection.The fourth part studies the background of the development of TCESOHO platform,its function,can provide a series of functions for the current cross-border e-commerce,and use SWOT method to analyze its shortcomings.The fifth part discusses the internal development strategy and safeguard measures of TCESOHO platform.From the internal organizational structure,logistics warehousing and personnel development point of view to improve the strategy,and the implementation of these strategies designed to protect the implementation of the measures.TCESOHO platform in the future development,should use external policy and postal resources advantages of development,by grasping the Internet and large data of the outlet,and constantly consolidate the vitality of its platform.TheTCESOHO as China Post e-commerce to an important platform for internationalization,its research is of great significance.Combined with the overall development trend of cross-border e-commerce in recent years,the opportunities and challenges faced by TCESOHO in the current cross-border e-commerce industry,as well as its own deficiencies,from the Internet large data,logistics construction,overseas layout,Financial platform convergence and a series of aspects of research and discussion,combined with industrial upgrading and the area along the way and other favorable environment or outlet,to explore the future development of TCESOHO treasure,as the postal e-commerce international business in-depth development of some Practical and operational ideas.