Study On Governance Of Infringement And Counterfeiting Problems In Zaozhuang

With China's vigorous development of market economy,people's material life and spiritual life is more and more abundant since the reform and opening up.When the market economy develops to a certain period of time,some undesirable businesses who are confined to immediate interests blatantly undermine the market environment of fair competition,including sale of counterfeit goods,thus there are more and more infringement of fake and shoddy goods on the market.Fake commodities have penetrated into aspects of our national life and consumption,such as drainage oil,Clenbuterol,Sanlu milk powder and vaccine.The fake and shoddy goods have caused a bad influence on the consumers,and even endanger consumers' personal safety and health.At present,to clean up the market environment,control of infringement and counterfeit has become an urgent task of the government.The so-called tort refers to someone uses others' intellectual property rights to obtain economic benefits without consent in the absence of independent intellectual property rights.Fake commodities can be divided into two categories:counterfeit goods and shoddy goods.The so-called counterfeit goods,refers to making,imitating the external characteristics of other similar products,or unauthorized copying and selling products which have been protected by intellectual property products.Shoddy goods refers to quality,performance indicators of goods do not meet national standards,industry standards and local standards,even without standard products.Zaozhuang,the old coal industrial base in Shandong,which is the only resource dying city in the eastern region of Shandong,during the city transition process,the frequency of fake and shoddy goods on the market has become higher,infringement and counterfeiting has become more and more serious,for example,shocked the nation's "Toxic Yuba" incident has sounded the alarm for us.With the help of the management of infringement and counterfeiting of practical work experience and the rich data,using the theory of public administration,social governance theory,market failure theory,this thesis has described the status of governance of infringement and counterfeiting in Zaozhuang city,analyzed problems and reasons of controlling infringement and counterfeiting,and put forward some countermeasures to further strengthen the control of infringement and counterfeiting.In addition to the introduction,this thesis is divided into four parts.The first part,manifestations and causes of infringement and counterfeiting in Zaozhuang city are analyzed.Through the analysis of the field of typical infringement and counterfeiting cases in the Zaozhuang city in recent years,the characteristics and causes of infringement and counterfeiting are mainly discussed,and the origin of infringement and counterfeiting is analyzed.The second part discusses the current situation of Zaozhuang city governance of infringement and counterfeiting.A management organization governance of infringement and counterfeiting has been set up,management systems for governance of infringement and counterfeiting have been established,diversified special actions of governance of infringement and counterfeiting have been progressed to maintain a high pressure situation against infringement and counterfeiting,which have achieved interim results.The main measure is to carry out special activities as the main form,the Internet,rural and urban areas as the main positions,to focus on the product as the starting point,to make full use of complaints hotline channels,and to regulate market order.The third part discusses the existing problems and reasons of governance of infringement in Zaozhuang city.The main problems include:unsmooth cooperation exists between the governance of infringement and counterfeiting departments;the comprehensive ability of law enforcement personnel of governance of infringement and counterfeiting and law enforcement personnel still remains to rise;information disclosure of management of infringement cases is not timely,and open manner is not clear;social organizations to participate in governance is not enough;the public lack understanding for governance of the infringement and counterfeiting.On the basis of public management,social governance theory,several aspects of causes of the problems are analyzed from the organization,system,mechanism,measures and so on.The main aspects are as follows:the related mechanism of infringement and counterfeiting is imperfect;the limited authorized size of a government body of the law enforcement personnel,inadequate training,limited enforcement capacity;supervision of infringement and counterfeiting is inadequate;the sense of responsibility of social organizations in governance is not strong;the propaganda of governance of infringement and counterfeiting is not enough.The fourth part puts forward to improve infringement management measures and suggestions in Zaozhuang City.1.to further improve the relevant mechanism;2.to improve the management system and mechanism of infringement and counterfeiting;3.to strengthen supervision for governance of infringement and counterfeiting;4.to optimize soft environment of the governance of infringement and counterfeiting,accelerating the social cohabitation;5.to intensify efforts to crack down on infringement and counterfeiting and maintain market order.The last part is conclusion.