The Study On The Innovation Mode Of Agriculture Information Service In Guangdong

Agriculture information service is the core content of agricultural informatization.In fact,this not only promotes the transformation of agricultural modernization and reduces the digital divide between urban and rural,but also improves the level of farmer's information capturing ability and their knowledge culture.Furthermore,it is conducive to implement the preferential policies for the farmers and resolve the issues of agriculture.Surveys will be carried out on the actuality of agricultural information service in Guangdong.The ways of survey include field investigation,interviewing and web query and so on.The results of surveys will be analyzed,which enables us to find out the weakness of existing agricultural information service and its factors.In order to analyze the application of Guangdong agriculture technology information service,many cases are studies.It founds that the demand of agriculture technology information is various and peasant respond to the information sensitively.However,due to the information asymmetry between demand and supply market,the sundry information,inflexible service pattern and the risks of combining internet and technology.This paper creates a new way of establishment in Guangdong agricultural information service models,which can push technology information to solve the local problems.In addition,it simplifies the information quantity and it becomes more flexible.This study has rational guidance on the issue of innovations on agricultural information service models in Guangdong.At the meantime,it has realistic significance on dealing with the issue of innovations on agricultural information service actively,promoting the development of rural collective economy and building a harmonious society.