Tourism Development Of Ming Culture Village In Nanjing

In the reality of our country's economy into the\"new normal\" background,Ming village in nanjing city as the research object,reveals the culture in the development process and nanjing Ming of the specific steps,and in its development and status quo on the basis of summarizing its operation mechanism and existing problems,on the basis of which the policy Suggestions of further development.As an important part of the tertiary industry,the tourism industry for the current transformation of the pattern of economic development and to solve the domestic various social problems,has the incomparable advantage over other industries and functions.Development of the tourism industry,not only to promote the development of relevant manufacturing and services in order to improve the level of employment,also has the important features of the green environmental protection and cultural.Historical and cultural tourism is an important form of tourism,historical and cultural tourism mutual fusion results.Through historical and cultural tourism,through history,can further understand the development of the society,for national and regional culture has a deeper feeling and understanding.In recent years,the traditional purpose of tourism has gradually stepped out of the tourists to pursue vision,while cultural tourism with its\"diamond\" has become the new fashion of tourism and tourism new experiences.People more and more attention of various cultural landscape history of culture,history and culture tourism also began to slowly become the new direction of tourism industry in China.At present,China's historical and cultural tourism is developing rapidly,but the generalization of the scenic area has abundant design and operation way.As a result,this article takes nanjing Ming village as the research object,reveals the culture in the development process and nanjing Ming of the specific steps,and in its development and status quo on the basis of summarizing its operation mechanism and existing problems,on the basis of which the policy Suggestions of further development.Research content of this article is:(a)to introduce the topic of the selected topic background,research purpose and meaning,and the related research achievements are combed and comprehensive overview,at the same time,the main content of this paper and the technical route.(2)the cultural construction of scenic spots and village development overview,on the basis of qualitative analysis was carried out on the cultural tourism,the city history and culture,the essay discusses the development significance of highly integration of tourist attractions,and the overall status quo of cultural tourist attractions are general qualitative and quantitative conclusion;Start from the Angle and the demand of tourists,tourist attractions in the development and operation of our country culture and general problems existing in the process of introduction.(3)of nanjing Ming village development present situation investigation and analysis,through the Ming village summarized the present situation of investment and development,on the basis of analysis of Ming village in the prominent problems in the process of operation,and what are the deficiencies still exist in the management,and what has not been used for developing projects and so on;This part will focus on from the perspective of consumer demand and multiple regression analysis,to find the factors affecting the development of village development and,on the basis of correlation analysis of rank correlation coefficient,it is concluded that the factors influence the size of the degree.(4)nanjing Ming village development plan design,according to Ming village development and the development difficulties and problems,theory knowledge,master of the combination of the nanjing Ming village tourism resources development and construction of scenic spot design to guide the design of targeted and,put forward the corresponding policy recommendations.Through the study of this article,on the basis of field investigation and empirical analysis,it is concluded that the Ming village on the problems existing in the development process:first is Ming village failed to positioning in the development process.The second is the Ming dynasty village in the development process and other bright cultural attractions in nanjing.Again is Ming village on the business needs to improve in the process of development.Finally is Ming village as the core industry chain has not yet been established.In the Ming dynasty village development,on the basis of current situation and existing problems,puts forward the nanjing Ming village development plan design,from the material culture,behavior culture,spirit culture of tourism product design.In terms of how to integrate the old and new scenic,puts forward the notice to the old and new resources are interrelated,strengthen the coordination of the old and new resources and complementary,and put the old and new resources in the same development under the framework of integrating three Suggestions;In respect of specific ideas of business management,emphasizes the nanjing Ming village should be\"company + government + villagers\" and\'the science,culture and human\" two sets of management pattern,simultaneously,the\'company +government + villagers\,requires that in the process of development resources should attach great importance to the power of local residents,\"+ human science + culture\" refers to cultivate a number of highly qualified talents,form their own professional of may,a set of scientific laws and regulations,to each employee's behavior of culture as an example to the visitors spontaneously to protect the environment,truly will be the high grade of cultural connotation to infiltrate in the construction of hardware and software of the construction of the village.