The Interactive Packaging Design Of "Three Character Primer" Picture Books

"Three character primer" is the enlightenment textbook of Chinese traditional culture.Its contents include literature history,astronomy and geography,loyalty and filial piety,historical stories and so on.The central thought is "benevolence,righteousness,sincerity,respect,filial piety".The picture book of "Three character primer" is used as a reading material for children's enlightenment education.Through the application of the idea and method of interactive packaging design,it is intended to realize the better interaction and acceptance of book packaging with children,books and children.This is the purpose of design creation.Specific methods and measures:first,starting from packaging materials,selecting suitable packaging materials to improve the status of unpackaged or overpackaged books,which not only protects the resources,reduces environmental pollution,but also avoids the wear of books and plays the role of moistureproof and insect proof;two is from the packaging structure,the "Three character primer" is drawn.It is divided into two kinds of children(3-7 years old)and children(8-13 years old).They are divided into one group package and combined package respectively,and make some innovative designs on the function of the packaging structure,that is to integrate the three-dimensional structure design means,strengthen the guiding reading function of the interactive design,and three start from the packaging and packaging graphics.Combining Chinese traditional culture with modern design,from the perspective of children,the traditional virtues are reflected through the design elements and symbols to stimulate children's interest and guide them to read.The implementation of the above design ideas and methods can promote the contemporary cultural value of the "Three character primer",carry forward the traditional culture of our country,especially the application of the ecological packaging design materials,not only conforms to the policy requirements of the national construction of the two type society,but also conforms to the design strategy of sustainable development.