The Domestic Children's Food Packaging Design Of Fun Character Study

As a special consumer group,children occupy a pivotal position in our household consumption structure,today's children's food packaging does not only play a role in protecting commodities,people are more concerned about the food packaging entity elements and visual elements of an orderly coordination of cooperation,thus breeding a series of personalized packaging itself,brand connotation,Cultural image is even the process of interactive enjoyment for consumers.Based on the study of the fun characteristics of children's food packaging design in China,this paper analyzes and explores the multiple expressions of children's popular and entertaining in visual organization language,such as graphics,text,color,etc.The paper sums up the conveying methods and design principles of children's food packaging which have the characteristics of fun,gives children food packaging new life vigor,and opens up new theoretical space for the study of the fun characteristics of children's food packaging design in China.This paper is divided into six major chapters.The first chapter of the introduction part mainly discusses the fun design in the domestic children's food packaging design of the purpose of research and the main content and research methods,and the current domestic and foreign research situation made a further overview;the second chapter begins with the key chapters of this paper,This paper mainly analyzes and discusses the specific characteristics of the fun in each visual language,and further expounds the related concepts.The third chapter focuses on the design principles of packaging design elements,and sums up the general principles of the fun-related characteristics,in general,This chapter analyzes and summarizes the principles of the use of various visual elements in the packaging fun design atmosphere.The fourth chapter is also the focus of this article,mainly discusses the children's food packaging graphics,color,text and other fun design methods,from the corresponding design thinking guidance to draw important enlightenment.The fifth chapter mainlystudies the application value of the fun characteristic in the domestic children food packaging design,and emphatically analyzes the economic value,the cultural value and the esthetic value.The sixth chapter is the conclusion and Prospect section of this article,and finally attached the author's sincere thanks.This article through the domestic children's food packaging design of the fun characteristics of the relevant research and discussion,to further construct the packaging conveying effect of "taste and Delight",which is entertaining,interactive and intelligent,is the design meaning of "seeking the truth of experience" with amusement,learning and good thinking.This causes the children consumer to participate in the understanding packaging emotional resonance.At the same time,in the design process through the framework of "loved" the diversity of design elements,convey the "entertaining" packaging concept,the expression and the needs of the audience both "mastery,contrast",so as to achieve "both inside and outside the repair,the shape of God both" design purposes,highlighting children's food packaging visual sense and cultural value added.Through the study of the characteristics of fun,and constantly promote the domestic children's food packaging design to improve and develop.