The Research And Application Of Valentino Women Haute Couture's Color Design

The impact of the Sino-us trade war on the domestic textile and garment industry encourages garment enterprises to continuously improve the added value and competitiveness of their products.To achieve this goal,clothing enterprises must start from the first element of clothing--color.VALENTINO is a palace fashion brand Through the analysis of the color of this brand's Haute couture,it can provide reference for the clothing color design of Chinese clothing enterprises.This paper will take VALENTINO spring and summer high set women's clothing color from 2009 to 2017 as the research object,and make scientific and systematic statistics and analysis with the help of PCCSS color systemThis paper will take VALENTINO spring and summer high set women's clothing color in 2009-17 as the research object,and use PCCSS color system to conduct statistical analysis.It ‘s the way to find out the basic features and color design rules of VALENTINO.This paper is mainly composed of six chapters: the first chapter mainly introduces the reasons for the topic selection,research content and research methods.The second chapter gives an overview of the theories related to brand and clothing color.The third chapter quantitatively analyzed the hue,saturation,lightness,cool tone and warm tone of VALENTINO women's clothes in spring and summer of 2009-2017,and summarized the color characteristics and rules of VALENTINO brand.In chapter four,VALENTINO's spring and summer high fixed color design is divided into three categories: monochrome clothing design,two-color clothing design and multi-color clothing design for the analysis and summary of color design rules.The chapter five is the design practice part.It mainly includes the inspiration source of silk scarf design,the transformation of silk scarf to clothing fabric,clothing design ideas,design process and design results display.Chapter six is the summary of the analysis and research and the prospect of the future.