Research On The Improvement For The Plan And Control Of Development Lead Time For Novelty Projects In A Company

In order to enhance the performance of New Porduct Development for A company,it must with high efficiency for New Product Development process.The purpose of the thesis is to shorten the lead time of New Product Development for toy in A company effectively and improve the efficiency of New Product Development as well.Base on the status of new product development for A company and the list of all delayed products in 2017,the project team takes the Green Giant project which had been delayed as the research object.The development process of Green Giant has been investigated deeply by process review,data analysis and brain storming to figure out the reason of long lead time for its development.Based on the theory and technology of Concurrent Engineering,it creates a feasible model of New Product Development which oriented by Concurrent Engineering for A company.The model can shorten the lead time of New Product Development efficiently without sacrificing the quality of product and increasing the cost of product development.The new model of New Product Development is mainly focusing on the optimization of three aspects.The first is to establish the IPDT(Integrated Product Development Team)in time and optimize it.The second is to shorten the lead time of key product development activities by Critical Path Method.The third is to optimize the concurrence of new product development activities.Through implementing the model of New Product Development,the lead time of developing the W helmet in double color is 80 days.Without product quality sacrifice and development cost increasement,it has been shortened 47 days compare with the existing model.The lead time reduction is around 37%.The concurrence of the development for W Helmet is 27%.It has been increased 22% compare with the existing model.The final result has been achieved the company's expectation.It is effective to shorten the lead time of New Product Development and save the devlopment cost and enhance the performance of New Product Development as well in A company.Finally it enhances the competitiveness in the market and the capability of responding market rapidly for A company by the research on the improvement of New Product Development lead time.The new model for the New Product Development which base on the Concurrent Engineering can be referred for the similar product development in other company.It has certain significance of guide for other similar company as well.