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Shoot Culture And Somatic Embryogenesis In Aspen Clones

Posted on:2021-03-22Degree:MasterType:Thesis
Country:ChinaCandidate:X Y JiangFull Text:PDF
GTID:2381330605962682Subject:Design
Abstract/Summary:PDF Full Text Request
The rapid development of cities has brought rapid changes to people’s lives and widened the gap between cities and rural areas.Modern agricultural industrial park,rural leisure and tourism industry and other characteristic home stay and health base,set circulation,creativity,farming experience in one of the pastoral complex emerged.The development of rural complex market will inevitably bring new problems to the corresponding agricultural packaging field.The research on the packaging of agricultural products under the comprehensive rural model is still in the exploratory stage.Due to the lack of funds,insufficient ecological awareness,lack of regional cultural connotation and other problems hindering the overall development of the rural complex,it is urgent to be solved.This paper analyzes the current situation of agricultural products packaging at home and abroad under the mode of pastoral complex,and makes clear the advantages and disadvantages of the current development of agricultural products under the mode.It was found that the theoretical research of agricultural product packaging under the rural comprehensive mode should be carried out from three aspects: positioning strategy,design strategy and marketing strategy.The packaging of agricultural products should highlight the regional advantages of rural complex,reflect the image of rural comprehensive brand,and convey the value of local agricultural products and original ecological concept.At the same time,in order to solve the marketing problem,the analysis of consumer positioning,product positioning and sales channel positioning should be carried out in advance.Packaging design planning is carried out in combination with pastoral complex mode,including packaging materials and technology,packaging modeling structure,packaging visual design.The selection of materials and processes should accord with the principles of economical application and original ecology according to the characteristics of agricultural products.The design of packaging modeling structure should break the original directional thinking,highlight the product characteristics,more intuitive display to consumers.Packaging visual design through visual layout of color,graphics,text three elements reasonable combination,accurate communication of product information.Through a large number of cases,this paper summarizes the generality and individuality of agricultural product packaging design theories under the pastoral complex model,and provides the theoretical basis and design paradigm for agricultural product packaging design for the pastoral complex,so as to further optimize and improve the brand image of the pastoral complex,promote the sales and development of agricultural products.
Keywords/Search Tags:Pastoral complex, Agricultural products, Packaging design, Agricultural product packaging
PDF Full Text Request
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