Study On JH General Aviation Development Strategy

Today,as the process of world economic integration continues to accelerate,the aviation emergency rescue undertakings of developed countries and most developing countries have entered a prosperous period,and the Chinese aviation emergency rescue system has achieved remarkable results in continuous exploration.After several years of practical exploration,China has basically built an aviation emergency rescue system,which greatly enhances the competitive advantage of the domestic general aviation industry.At present,the country regards general aviation as an important development industry,vigorously promotes the development of navigation,actively participates in various regions,promotes the development of regional economy by supporting the development of navigation enterprises,navigation airports,navigation industry parks and aviation towns,and promotes relevant Further development of the industry.This article takes JH General Aviation Co.,Ltd.(hereinafter referred to as JH Navigation)as the research object,will explain the research theory of the existing enterprise strategic management,and then based on a variety of analysis methods to explore the internal and external environment of JH Navigation Company,such as Porter Wu Li The model,PEST,etc.,discuss the advantages and disadvantages,advantages and disadvantages of the enterprise.Finally,through SWOT analysis,it is found that the domestic general aviation industry is in a period of rapid development and faces unprecedented opportunities.JH Navigation should focus on its core business – helicopter emergency rescue,supplemented by other businesses,and through a series of measures.Guarantee the implementation of this strategy.