To Experience The Construction Of Sports Featured Town From The Perspective Of Economy

With the optimization and upgrading of China's economic structure,the new urbanization under the new normal came into being.Under the call of national policy,the construction of urban and rural areas represented by characteristic towns ushered in a new climax.With the improvement of people's material living standard,"experience" and "tourism +,sports +" gradually became the new life style of people.In addition,sports industry is also a promising industry in the 21 st century,and is recognized as a healthy industry and green industry.As the carrier and platform of sports industry,sports towns with characteristics have also become the benchmark to lead the new urbanization process,and are the current development of urbanization in China.A bright pearl.Through a series of comprehensive studies,such as literature review,comparative analysis of cases,investigation and analysis of venues,multi-disciplinary and multi-angle research and treatment,taking into account the theoretical and practical cases of small towns with sports characteristics,this paper finds out the theoretical deficiencies,and then introduces the theory of "experience economy" to sports.The characteristic town carries on the path exploration,uses the "experience economy" theory and carries on the research summary to the tourism +,the sports +,the culture and so on.At the same time,combines the actual project case,and with the Dalian region cultural tourism characteristic,the football industry characteristic,the formidable sports mass foundation and so on organic combination,creates the project to have the unique northern characteristic.Sports-featured towns can promote the development of regional economy and make up for the deficiencies of relevant theories,hoping to provide strong theoretical and case support for the construction of sports-featured towns.The related contents are as follows:(1)Analyzing the background,purpose and significance of the paper,defining the research object and content,describing the research methods and organizational framework,and putting forward the innovative points of the paper;(2)Studying the development process of small town theory at home and abroad,analyzing and summarizing the cases of small towns with sports characteristics at home and abroad,then introducing the experience economy theory,looking for some experience which is in line with the actual project of this paper,and providing a strong theoretical basis and practical guidance for the construction of small towns with sports characteristics of football;(3)Through the study of experience economy by domestic and foreign scholars,we can understand the essence of experience economy,grasp people's psychological needs,create experience products,and combine the design of "experience" products with the industrial system of sports characteristic towns,so as to provide experience products for the construction of the experience system of sports towns.The experiential demand of consumers under the background of "experience economy".(4)Based on the theoretical basis and practical experience of experience economy,taking the engineering practice of Dalian Football Characteristic Town as an example,and according to the analysis of Dalian's basic conditions,the demand of Dalian's sports,culture and tourism is analyzed,through the construction of experience products such as industrial system,cultural system and tourism system.At the same time,it expands the theoretical scope of "experience economy" to provide theoretical support for the successful construction of Dalian football sports towns and make up for the deficiencies of the theory of characteristic towns.