Research On Risk Control Under The Manufacturing Enterprises Operate In Light Assets

With the development of economic globalization,Chinese manufacturing companies face a lot of pressure and risks and more intense market competition,this condition requires manufacturing companies to seek new operating models to enhance the competitiveness of enterprises.In the process of manufacturing develop to services,light asset operation is the main direction of enterprise development,its characteristics are mainly manifested in five aspects: reducing asset patterns and focusing on knowledge use;reducing capital investment and reducing asset size;focusing on cash flow;focusing on core business and implement outsourcing strategy;strengthening supply chain management optimization.In a unified sense,companies of light asset operation are mainly concentrated in knowledge-intensive industries,however,more and more industries have begun to implement light asset operation in recent years.It can help companies to control their core competitiveness in the market competition of same type companies,and maintain their leading edge in the long-term development to enable companies to continue their development.However,corporate operating models often have advantages and disadvantages,the same holds true for light asset operating models.The blind transformation of companies may shake the foundation of the company and cause companies to face various risks.As there are few studies on the risk control of light asset operations in the domestic,there are fewer theories and practices that manufacturing companies can refer to when implementing light asset operations.Therefore,this article starts from the perspective of risk control and elaborates on the basic theory of light asset management and risk control.Then defining the asset light operations according to the relevant literature,analyzing the characteristics of asset light operations and the risk control measures under light asset operations.On this basis,taking an example which is the leading companies of manufacturing industries named “Haier” to analyze the risks that may be faced by light asset operations and the related risk control measures it adopts through its strategic measures related to light asset operations.Finally,based on the case analysis,this article puts forward the relevant recommendations for the light asset operation risk control of manufacturing companies.First,to take various measures to promote the sustainable development of outsourcing.Second,to strengthen the tracking and control of market risks.Third,to establish an effective incentive mechanisms of core talent.Fourth,to strengthen the management of funds under changing of the company operating model.Fifth,to strengthen the cooperation with cooperative companies,to be mutual trust and mutual assistance.Sixth,to strengthen the protection of intellectual property within the company.Due to the rise of light asset operations,more and more manufacturing companies are undertaking or are willing to carry out light asset operations.The significance of the research in this paper lies in providing reference and guidance for the manufacturing companies which are undertaking or are willing to carry out light asset operations,and to reduce the possibility of facing risk.