Research On Performance Evaluation Of S Enterprise Under Supply Chain Management Model

With the development of global market economy and the improvement of customers'living level,consumption structure has begun to change.Consumers' requirements for product quality and service level have become stricter and stricter.Seller's market has gradually changed to buyer's market,and the market has gradually developed to a consumer-centered model.As a node enterprise dealing directly with customers in the supply chain,retailers occupy an important position in the supply chain,and the supply chain model has changed,gradually changing from a manufacturer-centered model to a retailer-centered model.Household appliance retail industry itself is an industry with logistics and supply chain as its core.As a core retailer,it should maintain good relations with upstream suppliers and downstream consumers,and build a complete supply chain around itself.Therefore,the short-term buyer-seller relationship should not be confined to the buyer-seller relationship,but should be developed into a long-term strategic partnership,so as to improve the supply chain management level,shorten the inventory turnover period,reduce the inventory,meet the increasing product quality and service needs of customers,and realize the integration of enterprises with their own core nodes in the new era of competition environment.The win-win situation of the node enterprises in the supply chain.Nowadays,more and more people in china begin to pay attention to this new supply chain model with retailers as the core.However,the research on supply chain and supply chain performance at home and abroad is still focused on the manufacturer-led supply chain model,and less on the retailer-centered supply chain model.Therefore,in order to make up for the lack of research in this area,it is of great theoretical and practical significance to optimize and innovate the related issues of retailer-led supply chain.On the basis of reviewing the relevant theories of supply chain and supply chain performance evaluation,this paper studies the retailer-led supply chain performance evaluation system.Firstly,the definition,structure model and characteristics of retailer-led supply chain are introduced.Based on the theory of supply chain performance evaluation and the influencing factors of retailer-led supply chain performance,there are 24 levels in five dimensions:internal performance evaluation(financial perspective,operation process,learning and development)and external performance evaluation(cooperative capability,customer perspective).The index system is constructed,and then the weight of each index is determined by analytic hierarchy process.Finally,the performance of s enterprise supply chain is analyzed and evaluated by fuzzy comprehensive evaluation method.